Our Development Department specializes in crafting innovative concepts that elevate brand image and captivate target audiences. One example for this is the creation of a dynamic "bank content" campaign in a lifestyle style for a leading tech gadgets brand specializing in portable devices.

Project Overview:

Our proposal to the client involved the development of a "bank content" campaign, carefully devised to enhance brand appeal and attract their ideal customer base. The essence of this project was to capture various potential usage scenarios of their products through both photography and video, effectively showcasing the extensive features and possibilities of each product.

Key Features:

• Lifestyle Aesthetics: We conceptualized and executed a lifestyle-oriented visual style that not only showcases the products but also resonates with the brand's identity.

• Multimedia Content: Our approach included the creation of video pieces suitable for reels on social media and horizontal formats for web sliders.

• Diverse Perspectives: We aimed to capture each moment from multiple angles, incorporating images with and without facial recognition. This approach ensures a rich and varied content library with a primary focus on the product itself.

• Evergreen Content: The result is a wealth of non-seasonal images and videos, versatile and suitable for deployment across the brand's platforms at any time.